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IN THE NEWS

Westfield Stratford City East
Westfield Stratford City East Retail Theme

TOUR OF THE MONTH

The London Riots Tour
The London Riots Tour

ON THIS DAY IN LONDON

19th August 1999 Jef Smith, a Freeman of the City of London, drove a herd of two sheep across Tower Bridge.

19th August 1980 Willy Russell's Educating Rita, premieres in London

19th August 1897 1st electric taxi's drive in London

19th August 1842 The last day before railings were put up on The Monument, also the last (of 6) suicides from the top.go to related location

19th August 1274 The Coronation of Edward I in Westminster Abbey.go to related location

London's Most Refreshing Sign



London's Most Refreshing Sign

One of Britain's first examples of 'kinetic sculpture.'

Location: York Parade Brentford, Middlesex, TW8 9AA

Description: A neon advertising sign that welcomed drivers into London for 50 years was reinstated back in 2010.

The billboard for 'Lucozade' was on display on the M4 in Brentford until 2004. Local people missed it so much they campaigned for it to be put back on display.

It was first introduced in 1954 as one of Britain's first examples of 'kinetic sculpture.' The original is now in Gunnersbury Museum but a new, identical sign was switched on yesterday.

Hounslow councillor Matt Harmer said: 'It was part of the urban landscape and locals travelling on the M4 knew they were home once they saw the sign. We're delighted to have it back.'

Culture Minister Margaret Hodge said: 'There was no energy lost in the campaign by residents.'

You can't miss it now!


Themes: QuirkyQuirky Theme  SculptureSculpture Theme
Ranking This Month: 2058/2716
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Link to This Page: http://www.shadyoldlady.com/location/2405
Credits: http://www.thisislondon.co.uk/standard/article-23806308-m4-lucozade-sign-is-put-back-in-place.do

London's Most Refreshing Sign

One of Britain's first examples of 'kinetic sculpture.'


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