Home

Tours | Categories (New, Hot) | Map

Alcohol - Ancient - Animal - Architecture - Art - Aviation - Boxing - Celebrity - Charity - Children - Church - Cinema - Comedy - Crime - Dance - Death - Disaster - Drugs - Fashion - Food - Gambling - Ghost - Grave - Health - Historical - Industry - Justice - LGBT - Literary - Look Up - Medical - Military - Motoring - Murder - Museum - Music - Nature - Naval - Paranormal - Pioneer - Poetry - Police - Politics - Pub - Public Amenities - Quirky - Religion - Retail - Ripper - River - Royalty - Science - Sculpture - Sex - Signs - Society - Sport - Subterranean - Technology - Theatre - Train - Transport - Tube - TV - Weather -

Contact Us

IN THE NEWS

Westfield Stratford City East
Westfield Stratford City East Retail Theme

TOUR OF THE MONTH

The Beatles take London
The Beatles take London

ON THIS DAY IN LONDON

17th January 1928 Born today: Vidal Sassoon, London, hair stylist/CEO (Vidal Sasson)

17th January 1899 Born today: Nevil Shute [Norway], London, novelist (On the Beach, Town Like Alice)

17th January 1886 Born today: Ronald Firbank, London, novelist (Flower Beneath the Foot)

17th January 1775 R B Sheridan's Rivals, premieres in London

17th January 1670 Highwayman Claude Duval found guilty of 6 robberies and sentenced to death.go to related location

Magic, Gizmos & FUN



Magic, Gizmos & FUN

The Largest Mail Order House for Novelties in the World

Location: 246 High Holborn, WC1

Description: 'Ellisdons' seemed to be on the back page of almost every comic back in the day...

'Established in 1898', Ellisdons literature used to claim, but that was in Australia, dealing in somewhat more practical merchandise.

Then, in the early 1930s, for reasons unexplained, three generations of the Ellisdon family arrived in England and acquired premises in High Holborn. Within four years they were issuing wonderful catalogues and claiming to be 'The Largest Mail Order House for Novelties in the World'.

And it is on this spot that the company worked from.

At its peak, the business was mailing 100,000 catalogues, as well as importing from Europe and the Far East. It employed a large workforce preparing and manufacturing at various sites in London and, later, Bedford.

The decline, when it came in the '70s, was rapid, sparked by an assortment of factors, prominent amongst them, as is so often the case, the retirement of the last member of the founding family.


Themes: QuirkyQuirky Theme  RetailRetail Theme
Ranking This Month: 1996/2786
Pages Hit This Month: 35
Link to This Page: http://www.shadyoldlady.com/location/1768
Credits: http://bradfordmagiccircle.co.uk/bmc-magazine-186.html

Magic, Gizmos & FUN

The Largest Mail Order House for Novelties in the World


The Shady Old Lady points out that you can drag this map using mouse. Or visit our full massive map.


But not far away, on Clerkenwell Road, near the corner with Leather Lane, theres a shop still selling certain kinds of novelties, magic related items anyway. And well worth visiting it is too. (PJ)
Posted by PJ on 2011-05-10
Got something to add? Write it 'ere:
Name:     Email:
Your email will ONLY be used once, to confirm the publication of your comments. We value your contribution and privacy.

Anti-spam Security: Please enter this code:
Other places nearby...

Anthony Hopkins Odd Coincidence», 0.6km

Spiral Escalator», 2.4km

Massage...on your time», 0.4km

Dr James Barry's Secret», 1.0km

Stanley Green Protein Man», 10.km

House of the Mystery Hat», 5.6km

Wanstead Park's Grotto», 7.8km

Trinity Buoy Wharf», 5.4km

Neal's Yard Water Clock», 0.3km

Finland in London», 3.0km